Online Event 26-27 Sep 2025

Achieving Digital Transformation in General Dentistry

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The roadmap to complete digitization

Abstract

Over the last 10 years Marcos White has moved from a single scanner to complete digitisation. He has mapped out the landmark moments over his decade in digital and can now create a roadmap for others to follow.

Complete digitisation means a scanner in every room. Means every team member knowing how to squeeze value out of digital and their own remit.

It means zero analogue. It means being connected through imagery and visual communication.

To get there takes investment. Applying the investment in the right way, in the right places and at the right time is what our digitalisation timeline will illustrate.

The outcomes go far beyond the clinical. Marcos will show time-stamped facts on reductions in staff costs and increases in sales. These add to time-stamped increases in EBITDA (earnings before interest, taxes, depreciation, and amortisation) and practice value that are cords linked to the number of scanners in the practice.

Never before has technology and innovation had both financial and clinical due diligence applied so thoroughly.

The cure to the digital chasm, is knowing the safest path to complete digitisation.

Learning Objectives

  • Understanding that one scanner cannot achieve what I experience. 
  • Understanding that how and who uses the 2nd scanner is critical. 
  • Illustrating the digitisation timeline. 
  • Illustrating how this cross linked to a changing business model and a changing patient experience. 
  • Illustrating how this cross linked to 3x growth in EBITDA over a 10 year period.

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