Abstract
Social media (Twitter) is where news is broken, links are shared, and memes are born. Twitter is public territory and that means quotes, news, statements, jokes can go viral (that is… if you are lucky enough to be innovative, current, and even funny). Utilising Twitter to get oral health promotion messages out there, means connecting with stakeholders, government, policy makers, dental and oral health professionals, news makers, journalists and more. A Twitter health promotion message can quickly spread around the world, make international connections with institutions, organizations, and people you would not reach without the fast and furious power of social media. How can you make the most of Twitter to spread the word about oral health promotion?
Learning Objectives
- Explain the power of Twitter
- Explain how to reach those who have the power
- Explain how to use hashtags to enhance your health promotion cause
- Comprehend Twitter speak
- Discuss how to G\grasp the art of Twitter statement, short, sharp and powerful
